- Degree
- Master of Arts
- Master
- Standard period of study (amount)
- 3 semesters
- Location
- Landshut
Overview and admission
Study Type
graduate
Admission semester
Winter Semester only
Area of study
Target group
Applicants preparing for middle and higher management positions in departments with customer contact such as sales or marketing. Also for key account management, CRM, sales management, sales controlling or business consultancy.
Annotation
Degree course is being discontinued – no new enrolment possible!
Admission requirements
The admission requirements can be found in the current Study and Examination Regulations:
Lecture period
Application deadlines
Winter semester (2026/2027)
Application deadline for Germans and inhabitants
Expired
Please refer to the information on the home page / Bewerbung
Deadlines for International Students from the European Union
Expired
Please refer to the information on the home page / Bewerbung
Deadlines for international students from countries that are not members of the European Union
Expired
Please refer to the information on the home page / Bewerbung
Enrollment deadline for Germans and foreign students
Expired
Please refer to the information on the home page / Bewerbung
Languages of instruction
Main language
German